Driving Community Involvement with a Robust Social Media Stategy
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A client hosting a community fundraiser event wanted to increase their event reservations. After working with the client to understand their goals and budget we created a robust social media strategy to promote the event. Our goal was to drive engagement on the facebook page and ultimately reservations on a landing page on their website.
Results
- Entrances to landing page on site increased 1,310% week-over-week
- Pageviews on landing page increased 500% week-over-week
- Average time on page increased 63.36% week-over-week
- Facebook event interactions increased 267% increase year-over-year
Our robust social media strategy produced a 1,310% increase in landing page entrances week over week after launch. Not only did traffic increase, but event reservations increased 267% year-over-year.
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